Eric Margusity / Portfolio

JetBlue: OntARio to NYC

Creative Direction

ART Direction

Design

Prototyping

Pitched

Agency: North Kingdom

Mullen Lowe tapped North Kingdom to help bring a geo-located AR experience to life to advertise JetBlue's new Ontario to JFK route… and so we did.

I was responsible for the art direction, design and production oversight of the AR characters by our partner studio.

Creative Direction

ART Direction

Design

Prototyping

Pitched

Agency: North Kingdom

Mullen Lowe tapped North Kingdom to help bring a geo-located AR experience to life to advertise JetBlue's new Ontario to JFK route… and so we did.

I was responsible for the art direction, design and production oversight of the AR characters by our partner studio.

Creative Direction

ART Direction

Design

Prototyping

Pitched

Agency: North Kingdom

Mullen Lowe tapped North Kingdom to help bring a geo-located AR experience to life to advertise JetBlue's new Ontario to JFK route… and so we did.

I was responsible for the art direction, design and production oversight of the AR characters by our partner studio.